Branded Retail Solutions

50% with purchase order. Balance 15 days after delivery.

Invoicing requirements
Information needed for invoice: legal entity name, address and tax identification number.

Manufacturing Lead-time
20 working days (excluding public holidays) after down payment.


for Branded Retail Solutions ApS. (“BRS”)

BRS sells Products only to business customers; BRS does not sell to consumers.

When BRS makes offers or accepts purchase orders, we usually refer to this document, which sets out the terms on which we provide our products (“Products”) to our customer. Any of these terms may be superseded by other terms we agree to in writing in the Quote, Purchase Order or Acceptance.

Enquiry and Quote

Customers may invite us to offer our Products, and after understanding the requirement, we reply with an offer (the “Quote”) setting out specific Products, unit dimensions, unit pricing, and delivery dates, specifications and prices. Unless otherwise stated, Quotes are open for acceptance for 30 days, and if no Purchase Order is received by that time, expire thereafter.

Purchase Order

The Customer may confirm the terms of the Quote either by accepting BRS’s Quote by email or by issuing a conforming Purchase Order. The Customer may propose other terms either by requesting a revised Quote or by issuing a Purchase Order with the proposed terms and requesting confirmation by BRS.


Upon receipt of Customer’s Purchase Order accepting the Quote, or when the Parties agree on terms, BRS will issue an invoice for the Order, specifying the amount of the advance payment and final payment.

Advance Payment

Customer shall make the advance payment of 50% by direct bank transfer to BRS’s account as stated on its invoice. Upon receipt of the advance payment, BRS begins execution of the Order in preparation for delivery. The delivery deadline is calculated from the date we receive the advance payment.

Delivery Lead Time

BRS will ship the order within 20 working days (excluding public holidays).


BRS delivers Products to European Union countries INCOTERMS DAP (delivered at place) to Customer’s warehouse. BRS delivers Products to other countries INCOTERMS  CPT (cost paid to port in Customer’s country). Transfer of title to Products occurs on delivery.

Liquidated Damages

If shipment is delayed by more than 10 working days, the customer shall be entitled to a discount for each additional working day of delay, equal to 0.22% of the total price of the order (excluding any third party charges such as shipping and handling) up to a maximum discount of 10%. This pre-estimate of damage to the customer caused by delay is customer’s sole remedy. The amount of the Final payment shall be reduced by liquidated damages, if any.

Final Payment

Final payment is due 15 days after delivery. If Customer delays final payment by more than 10 working days, then the final payment shall be increased by an amount equal to 90 day LIBOR plus 3% p.a. applied during the period of the delay.


BRS’s Products involve placing customised branded foil on in-store metal displays. BRS proposes foil using customer’s brand assets. BRS recognises customer’s exclusive rights to such brand assets and BRS shall only use customer’s brand assets as follows: for preparation of Quotes and manufacture of Products for Customer, as a customer reference on BRS’s website or in its quotes to other customers, where the brand assets are shown with the brand assets of at least four other customers in a non-prominent way.

Product Warranty

BRS warrants its Products will be manufactured to specification and will be fit for normal use as in-store displays. BRS’s Products consist of bendable, re-useable metal displays, shipped flat. If the Products do not meet this warranty, the customer may choose between returning the Products at BRS’s cost for a full refund or for replacement. The Products are engineered and manufactured to be re-used at least seven times, when bent to display position, and bent back for storage or transportation prior to re-use. However it is impossible to verify the number or degree of bends, and therefore no warranty can be offered on re-use.

Resolution of Disputes

This Agreement shall be interpreted and enforced according to the laws of England. Any dispute or difference arising in connection with this Agreement shall be referred to non-binding mediation to settle such dispute in accordance with the Model Mediation Procedure of of the Centre for Effective Dispute Resolution (“CEDR”) conducted by a mediator appointed by CEDR. The mediation will be conducted in English in London, England at a venue proposed by the mediator. Any such mediation will be without prejudice to the rights of the Parties in any future proceedings. If not resolved in mediation, any dispute or non-contractual obligation arising out of or in connection with this Agreement will be final determined and resolved under the Rules of Arbitration of the International Chamber of Commerce by a sole arbitrator appointed by the President of the International Court of Arbitration of the ICC. The place of arbitration will be London, England. The language of the arbitration will be English.


Privacy Policy and Terms and Conditions

This website is addressed to business customers and potential customers only. We do not sell products to consumers.

Privacy Policy

We do not collect personal data on this website, so we do not have a privacy policy regarding personal data. For information, we note only the city of the IP address of those who consult our site.

Sale and Purchase Conditions

We do not offer or sell products directly on this website. We may give partners and customers access to indicative pricing by means of links to hidden information. Those indicative prices are subject to change without notice. The information and images about our products on this site are likewise indicative, and are not contractual.

For companies interested in receiving a binding quote, please send an email to the address indicated under the tab “Contact us”.